2020 Bowl Series

GEICO (Government Employees Insurance Company), the second-largest auto insurer in the U.S., was founded in 1936 and insures more than 28 million vehicles. For more than 80 years, the company has worked to make people’s lives better by protecting policyholders against unexpected events. As GEICO has grown, it has delivered money-saving coverage and outstanding customer service to policyholders through its investment in human resources and technology. GEICO is a member of the Berkshire Hathaway family of companies.

Homeowners, renters, condo, flood, identity theft and term life coverage are written through non-affiliated insurance companies and are secured through the GEICO Insurance Agency, Inc. Commercial auto and personal umbrella coverages are also available.

GEICO has a national workforce of 40,000 associates. GEICO sales representatives throughout the country are licensed insurance agents in order to help guide customers through coverage decisions. To make changes, report claims, print insurance cards and/or purchase additional products, policyholders can access their insurance policy here, connect via GEICO Mobile or by phone. Sales and service is also available at GEICO Local Offices.

Visit www.geico.com for a quote or to learn more.

Paragon Marketing Group, an engagement marketing consultancy, owns and operates the GEICO State Champions Bowl Series. We develop marketing platforms grounded in sports, entertainment, music, arts, cause and media partnerships. These platforms are created to develop engaged, sustainable relationships with our clients’ target audiences. Additionally, we are committed to creating a culture that delivers a great place to work and engenders long-term, healthy business partnerships.

Since our inception in 1995, we have grown from 3 people to over 80 marketing professionals, all of whom have a passion for sponsorship marketing. Our core competencies include sponsorship targeting/identification, evaluation, negotiation, activation, execution and measurement. Additionally, many of our clients have trusted Paragon to deliver value in the areas of event creation, mobile marketing, digital/social marketing platforms and television/digital content production.

In 2002, we secured the rights to put LeBron James, Cleveland’s then star high school basketball player, on ESPN2. Their subsequent broadcast of the game against Oak Hill Academy garnered the highest ratings ever for the channel and created a new television category — live national broadcast of high school sports. Since then, our relationship with ESPN has grown into a strategic partnership showcasing the top high school teams and players to a national audience each season.

To date we have partnered with ESPN to deliver over 700 live high school sports telecasts. Paragon collaborates with ESPN on the following live properties:

GEICO ESPN High School Football Kickoff & Showcase

GEICO Girls Volleyball Invitational

GEICO Top Flight Invite

GEICO ESPN High School Basketball Showcase

GEICO State Champions Bowl Series

GEICO High School Basketball Nationals

GEICO High School Lacrosse Showcase

GEICO High School Lacrosse Nationals

GEICO Baseball City Series